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    10 Resourceful Things You Can Do With A Product That Doesn't Sell
    Author: lupert
    Website: http://www.lupert.com
    Added: Tue, 23 Jan 2007 00:45:41 -0600
    Category: Sales and Marketing
    Printable version | Email | Bookmark



    1. Sell the reprint/reproduction rights to the product.
    You could make money selling other people the rights
    to reproduce and sell the product. People are always
    looking for new products to sell.


    2. Giveaway the product for free from your web site.
    Just because it won't sell doesn't mean people won't
    visit your web site to get it for free. They may see
    another product you sell and buy that one.


    3. Try auctioning off the product at an online auction.
    You may make part of your investment back. If you're
    lucky, you may even make a profit because people
    sometimes get into bidding wars and will bid a higher
    price than the product is worth.


    4. Use the product as a free bonus for another product
    you sell. This will increase the perceived value of the
    product you're selling. People will feel they're receiving
    more for less.


    5. Contact businesses with the same target market and
    see if they would be interested in using your product as
    a free bonus for their product. You could place your ad
    on the product and get free advertising.


    6. Sell your product to businesses at wholesale cost as
    a promotional product. Businesses are always looking
    for products they can giveaway to their customers with
    their advertising on the product. You could make part
    of your investment back.


    7. Barter your product to other businesses for things
    you need for your own business. You could trade for
    their products or services. This will save you money
    and help make up for your profit loss.


    8. You could create an online contest so people could
    win your product. This will attract traffic to your web
    site. You also could get free advertising by listing it on
    online contest directories.


    9. If you decide to giveaway the product for free, allow
    other people to giveaway the product for free. Place
    your web site ad on the product. This will spread your
    advertising and attract even more people to your site.


    10. Ask businesses with the same target audience if
    they would be interested in combining your product
    with their product. You could then sell them together
    as a package deal and split the profits. You may have
    better results selling your product this way.



    View all lupert's articles

    About the Author:
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