An autoresponder course is a group of articles or
information set up to be sent out separately over a
set period of time by e-mail. People just e-mail your
autoresponder to receive the free course and it is
sent out automatically over time. You can find free
follow-up autoresponders to use by typing it into any
search engine. Below are ten ways to use them to
increase your traffic and sales.

1. Offer your course as a free bonus for purchasing
one of your main products or services. People will
buy your products quicker when you offer a bonus.

2. When you write and give away a free course you
will become known as an expert. This'll gain people's
trust and they will buy your main product quicker.

3. Allow others to add your free course to their own
product packages. Their customers will see your ad
when they purchase.

4. People love to get freebies. A free autoresponder
course is perfect. They will visit your web site to
get the free valuable information.

5. Allow people to receive your course for free, if
they give you the e-mail addresses of 3 to 5 friends
or associates that would be interested.

6. Allow other people to give away your free course.
This will increase the number of people that will see
your ad in the course.

7. You could trade advertising space in your course
for other forms of advertising. It could be banner ads,
e-zine ads, web site ads, etc.

8. Gain new leads by having people sign up and give
you their contact info before they can receive your
autoresponder course.

9. Give away the autoresponder course as a free gift
to your current customers as a way of letting them
know you appreciate their business.

10. Give away the course to people that join your
affiliate program. This will increase the number of
people that sign-up.

11. Make money selling advertising space in your
course. You could charge for small classified ads or
sponsor ads.

12. Get free advertising by submitting your course to
freebie web sites. This will increase the number of
people that will see your ads in the course.

13. Make money by selling the reprint rights to those
people that would like to sell the course. You could
make more money by selling the master rights.

14. Hold a contest on your web site so people could
win your course. You will get free advertising when
you submit your contest to free contest directories.

15. You'll gain valuable referrals from people telling
others about your course. Word of mouth advertising
can be very effective.

16. Make money cross promoting your course with
other people's products or services. This technique
will double your marketing effort

17. Increase your e-zine subscribers by giving your
course to people that subscribe to your e-zine. This'll
give people an incentive to subscribe.

18. Allow your affiliates to use the free course as a
promotional tool for your product. Each lesson could
include their affiliate link.

19. Promote other businesses affiliate programs you
join with your free autoresponder course. Include a
different affiliate link on each lesson.

20. Advertise a different product or service on each
lesson. If you only have one, use different emotional
response ads on each lesson.




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