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    How To Turn Freebies Into Sales
    Author: lupert
    Website: http://www.lupert.com
    Added: Tue, 23 Jan 2007 00:45:41 -0600
    Category: Sales and Marketing
    Printable version | Email | Bookmark



    You can increase sales and profits by offering freebies to
    people who buy your main product or service. They
    increase the over all value of your main offer and in return
    people feel they're getting more for less.


    It's important that you have a high enough profit margin so
    you can afford to give them away. Some freebies can be
    created without a lot of expense; like electronic information
    products. With these type of freebies there's no shipping or
    physical material costs.


    Below are some popular types of freebies. In the examples
    are some other benefits and a tips for offering freebies to
    your buyers.


    FREE COUPON/GIFT CERTIFICATE

    Offer potential customers a free coupon or gift certificate
    for a back end product or service you're selling. This will
    increase your chances for repeat purchases.


    FREE BOOKLET/E-BOOK

    Offer a free booklet or e-book related to your main product
    or service. Inform potential customers that it is a limited time
    offer and it will only be available before a specific date.


    FREE MEMBERS ONLY WEB SITE

    Offer a free membership into your members only web site.
    Tell them what it normally costs for people who don't
    purchase.


    FREE AUDIO CASSETTE/VIDEO

    Offer a free audio cassette or video to people who buy. Let
    them know this audio cassette or video can't be found
    anywhere else, only through this special offer.


    FREE E-MAIL COURSE

    Offer a free e-mail course on a topic related to your product
    or service. Add your back end product ads to each e-mail
    course lesson.


    FREE CHAT ROOM SEMINAR/CONSULTING

    Offer a free chat room seminar or consulting to give away
    as a freebie. You will become know as an expert on the
    topic by electing to do the seminar or consulting yourself.


    FREE GIFT

    Offer a free gift if they buy your product or service. Giving
    the value of the free give will attract them to purchase your
    main product or service.


    View all lupert's articles

    About the Author:
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